Nike's first digital subscription service.

Working with my product & strategy planners at Nike, my NTC team helped build the vision & launch Nike’s first fitness subscription service. This included creating a new & more holistic content pipeline, business model, & enhancements to the Nike Training Club app. My role was helping set the design vision, core UX, & collaborating with product & business strategy planners to get this off the ground.  My amazing teammates did the hard work of building this and bringing to market while I made a jump to another role inside of Nike. 

Role: Leadership, Strategy, Concept Development, Product Design, & Consumer Research along with my awesome NTC team.